9th March 2026
Golden
Hour
The Otherland
Where Anything Goes
The Otherland is a parallel world, a realm that reveals your many personalities. You’re fearless, subversive, and transformative. Think of it as a mirror universe, where you can explore your darkest fantasies and indulge your sensuality for the many versions of you.
From lace to latex, corsets and fishnet styles—we’ve got all you’ll need for this Halloween and beyond.
This summer, every hour is Golden Hour.
The latest swim collection brings sun-drenched and sexy, style-led design to bikinis, one-piece swimsuits and cover-ups. Boasting a rich palette of deep greens, jewel blues and pink lemonade that transport you to sunnier climes and coastal getaways, sunkissed, peppered with sand and glistening from the sea. Designed for feeling good in your skin, wherever your leisure.
Welcoming a cool pastel palette of ice water blue, pearl pink, or classic black and white that illuminate the skin, with bespoke finishes signature to the Bluebella brand and add a contemporary touch: winged strapping, sheen satin trims, eye-catching metalwork and waspie accessories offer a final touch of opulence.
It’s modern femininity at its finest, made for everyday sensuality that starts from the first piece of clothing we wear, to styling full lingerie looks to treasure for years to come.
Welcoming a cool pastel palette of ice water blue, pearl pink, or classic black and white that illuminate the skin, with bespoke finishes signature to the Bluebella brand and add a contemporary touch: winged strapping, sheen satin trims, eye-catching metalwork and waspie accessories offer a final touch of opulence.
It’s modern femininity at its finest, made for everyday sensuality that starts from the first piece of clothing we wear, to styling full lingerie looks to treasure for years to come.
Venice
Designed with diamond-shaped cups and double drawstring strappy construction that contours the body, Venice is finished with teal jewel embellishments and gold shell-inspired metalwork for a distinctive finish. Adjustable for a personalised fit, this sexy bikini set is made for lounging poolside in style or pairing with the finest cover-ups for drinks at sundown.
Caspian
A sculpted plunge set designed with style and support in mind. Crafted from premium textured swim fabric, the top features underwired cups and high-elastane lining for comfort and hold. Finished with gold disc metalwork, with a choice of bikini set and swimsuit in a range of colours.
Flores
Not forgetting classic black styles that act as the perfect hybrid to transition beyond the beach. Crafted from textured fabric, Flores features a structured wired neckline with a U-centre gore and foam cups all for gentle shaping and support. Gathered ruffle straps bring a feminine edge to the bikini and swimsuit, designed for feeling good in your skin, wherever your leisure.
Cori
The Cori sarong is crafted from floaty chiffon that drapes softly over swimwear for effortless coverage. Designed for versatile styling, the longer edges act as adjustable ties, allowing you to fasten it at the front, back or side. A refined finishing layer for dreamy sunset silhouettes.