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Are you ready to step into a world where Halloween isn't just about costumes, but an ode to all things dark, mysterious, and undeniably glamorous? Bluebella invites you to elevate your Halloween experience this year with our spellbinding new campaign.

Leave the clichés behind and immerse yourself in the exquisite world of high-end, luxurious Halloween fashion. This haunting campaign is all about redefining spooky chic with a touch of class. Think sultry lace, sumptuous satin, and sleek silhouettes that deliver thrills and chills.

SHOP THE HALLOWEEN COLLECTION

BODYSUITS

BRAS & TOPS

NIGHTWEAR

I have long been a fan of not only Ashish’s gorgeous aesthetic but also his flair for creating meaningful political statements and commentary whilst never losing a sense of fun and optimism.

Emily Bendell,

Bluebella founder & CEO

I’ve always had an interest in underwear and lingerie codes and it has been really great working with Bluebella to create a collection that explores this side of fashion and dressing.

ASHISH

SHOP THE HALLOWEEN COLLECTION

BODYSUITS

BRAS & TOPS

NIGHTWEAR

I have long been a fan of not only Ashish’s gorgeous aesthetic but also his flair for creating meaningful political statements and commentary whilst never losing a sense of fun and optimism.

Emily Bendell,

Bluebella founder & CEO

I’ve always had an interest in underwear and lingerie codes and it has been really great working with Bluebella to create a collection that explores this side of fashion and dressing.

ASHISH

SHOP THE HALLOWEEN COLLECTION

BODYSUITS

BRAS & TOPS

NIGHTWEAR

SHOP THE HALLOWEEN COLLECTION

DIFFERENCE BETWEEN OVERBUST AND UNDERBUST	CUP (USA)	CUP (UK)	CUP (FR)	CUP (DE)	CUP (EUR)	CUP (AUS)
1" 2.5cm	A	A	A	A	A	A
2" 5cm	B	B	B	B	B	B
3" 7.6cm	C	C	C	C	C	C
4" 10cm	D	D	D	D	D	D
5" 12.7cm	DD/E	DD	E	E	E	DD
6" 15.2cm	DDD/F	E	F	F	F	E
7" 17.7cm	G	F	G	G	G	F

UNDERBUST CIRCUMFERENCE	USA	UK	FR	DE	EUR	AUS
26" 66.2cm	30	30	80	65	65	8
28" 71.2cm	32	32	85	70	70	10
30" 76.2cm	34	34	90	75	75	12
32" 81.2cm	36	36	95	80	80	14
34" 86.2cm	38	38	100	85	85	16
36" 91.2cm	40	40	105	90	90	18
37.9" 96.2cm	42	42	110	95	95	20

BUST	WAIST	HIP	SIZE	USA	UK	FR	DE	EUR	AUS
31" 79cm	24" 62cm	34" 86cm	XXS	2	6	34	32	32	6
32" 83cm	26" 66cm	35" 89cm	XS	4	8	36	34	34	8
34" 87cm	27" 70cm	37" 94cm	S	6	10	38	36	36	10
36" 91cm	29" 74cm	39" 98cm	M	8	12	40	38	38	12
38" 96cm	31" 79cm	41" 103cm	L	10	14	42	40	40	14
40" 101cm	33" 84cm	43" 108cm	XL	12	16	44	42	42	16
42" 108cm	36" 91cm	45" 115cm	XXL	14	18	46	44	44	18
44" 112cm	38" 96cm	47" 120cm	XXXL	16	20	48	46	46	20

UNDERBUST CIRCUMFERENCE	SIZE	USA	UK	FR	DE	EUR	AUS
26-28" 66-71cm	XXS	2	6	34	32	32	6
28-30" 71-76cm	XS	4	8	36	34	34	8
32-34" 81-86cm	S	6	10	38	36	36	10
34-36" 86-91cm	M	8	12	40	38	38	12
36-38" 91-96cm	L	10	14	42	40	40	14
38-40" 96-101cm	XL	12	16	44	42	42	16
40-42" 101-106cm	XXL	14	18	46	44	44	18
42-44" 106-111cm	XXXL	16	20	48	46	46	20

BUST	WAIST	HIP	SIZE	USA	UK	FR	DE	EUR	AUS
31" 79cm	24" 62cm	34" 86cm	XXS	2	6	34	32	32	6
32" 83cm	26" 66cm	35" 89cm	XS	4	8	36	34	34	8
34" 87cm	27" 70cm	37" 94cm	S	6	10	38	36	36	10
36" 91cm	29" 74cm	39" 98cm	M	8	12	40	38	38	12
38" 96cm	31" 79cm	41" 103cm	L	10	14	42	40	40	14
40" 101cm	33" 84cm	43" 108cm	XL	12	16	44	42	42	16
42" 108cm	36" 91cm	45" 115cm	XXL	14	18	46	44	44	18
44" 112cm	38" 96cm	47" 120cm	XXXL	16	20	48	46	46	20

WEIGHT(lbs) WEIGHT(kg)
HEIGHT(cm)	HEIGHT(inches)	88 40	99 45	110 50	121 55	132 60	143 65	154 70	165 75	176 80	187 85	198 90	209 95
150	4'9"	S	S	S	S	S	S	M	M	M	M	L	L
155	5'1"	S	S	S	S	S	S	M	M	M	M	L	L
160	5'3"	S	S	S	S	S	S	M	M	M	L	L	L
165	5'4"	S	S	S	S	M	M	M	M	L	L	L	L
170	5'6"	S	S	S	S	M	M	M	L	L	L	L	L
175	5'7"	S	M	M	M	M	M	M	L	L	L	L	L
180	5'9"	M	M	M	M	M	M	M	L	L	L	L
185	6'1"	M	M	M	M	L	L	L	L	L	L	L
190	6'2"	M	L	L	L	L	L	L	L	L

SOFT CUP	SIZE	USA	UK	FR	DE	EUR	AUS
A - C	S	2-6	6-10	34-38	32-36	32-36	6-10
B - D	M	6-10	10-14	38-42	36-40	36-40	10-14
C - D	L	8-12	12-16	40-44	38-42	38-42	12-16
C- DD	XL	10-14	14-18	42-46	40-44	40-44	14-18

LENGTH (CENTRE BACK)	USA	UK	FR	DE	EUR	AUS
20" 50.3cm	2	6	34	32	32	6
20" 51cm	4	8	36	34	34	8
21" 52.cm	6	10	38	36	36	10
21" 54cm	8	12	40	38	38	12
22" 55.5cm	10	14	42	40	40	14
22" 57cm	12	16	44	42	42	16
23" 58.5cm	14	18	46	44	44	18

SIZE	SHOULDER WIDTH	BODY LENGTH	USA	UK	FR	DE	EUR	AUS	IT
XS/S	29" 74cm	25" 63.5cm	2-8	6-12	34-40	32-38	32-38	6-12	36-42
M/L	31" 78.8cm	26.5" 67.5cm	10-16	14-20	42-48	40-46	40-46	14-20	14-20

SIZE	UNDERBAND CHAIN LENGTH (ADJUSTABLE)	NECK CHAIN FULL LENGTH (ADJUSTABLE)	CUP HEIGHT (TOP TO BOTTOM)	CUP WIDTH (BOTTOM EDGE)
XS/S	22.4-33.9" 57-86cm	26.4" 67cm	5.9" 15cm	6.2" 16cm
M/L	30.3-35.8" 77-91cm	28" 71cm	6.2" 16cm	7.2" 18.5cm

SIZE	NECK CHAIN LENGTH (ADJUSTABLE)	WAIST CHAIN LENGTH (ADJUSTABLE)	FRONT CHAIN LENGTH (NON ADJUSTABLE)
XS/S	14.6-19.7" 37-50cm	26.4-31.1" 67-79cm	12.9" 33cm
M/L	14.6-19.7" 37-50cm	28-32.7" 71-83cm	13.4" 34cm

SIZE	WAIST CHAIN LENGTH (ADJUSTABLE)	THIGH CHAIN WIDTH (NON ADJUSTABLE)	FRONT CHAIN LENGTH (NON ADJUSTABLE)
XS/S	24.4-32.3" 62-82cm	25.2" 64cm	11.8" 30cm
M/L	26.8-34.6" 68-88cm	26.4" 67cm	12.2" 31cm

SIZE	WAIST CHAIN LENGTH (ADJUSTABLE)	FRONT PANEL WIDTH (TOP EDGE)	FRONT PANEL HEIGHT (TOP TO BOTTOM)
XS/S	22.8-40.9" 58-104cm	6.3" 16cm	5.9" 15cm
M/L	26-45.7" 66-116cm	7.2" 18.4cm	6.7" 17cm

WEIGHT(lbs) WEIGHT(kg)
HEIGHT(cm)	HEIGHT(inches)	88 40	99 45	110 50	121 55	132 60	143 65	154 70	165 75	176 80	187 85	198 90	209 95
150	4'9"	S/M	S/M	S/M	S/M	S/M	S/M	S/M	S/M	S/M	S/M	S/M	L/XL
155	5'1"	S/M	S/M	S/M	S/M	S/M	S/M	S/M	S/M	S/M	L/XL	L/XL	L/XL
160	5'3"	S/M	S/M	S/M	S/M	S/M	S/M	S/M	S/M	L/XL	L/XL	L/XL	L/XL
165	5'4"	S/M	S/M	S/M	S/M	S/M	S/M	S/M	L/XL	L/XL	L/XL	L/XL	L/XL
170	5'6"	S/M	S/M	S/M	S/M	S/M	S/M	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL
175	5'7"	S/M	S/M	S/M	S/M	S/M	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL
180	5'9"	S/M	S/M	S/M	S/M	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL
185	6'1"	S/M	S/M	S/M	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL
190	6'2"	S/M	S/M	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL	L/XL